Why I am doing this

I have been trying to figure out why I am doing this. What is the purpose behind it, and what is it that I want to create? I wanted to communicate a bit of my thought process as I thought it would be helpful to both designers and purchasers.

I have been doing a lot of research and reading about everything even closely related to fashion, business and boutiques. I continue to get inspired by the endless possibilities of starting something from scratch and how much I can actually create. I am starting to find this love for writing that I never knew I had. Similarly, I found this love for the internet, websites, social networking, and most of all, blogs. I enjoy reading other people's viewpoints and understanding what others think. I like seeing how others have created and how they have gone on to inspire people with their ideas.

When I came up with this idea, I really wanted to design. Oh, I just loved the thought of being the next Chanel (who wouldn't!) but I found that the design was not necessarily my strong suit, and I wanted to communicate in other ways. I love business, arts and helping others. I found tons of incredibly talented designers who's work inspired me so much. So, to incorporate all the things above listed, I decided upon Apiring Couture. That way I could help other designers continue to inspire and create a career out of their work. Similarly, when I was ready to design again, I could go for it! I want my work to be put on the shelves of Aspiring Couture, but until that day came, this would give me the chance to help other talented artists flourish and prosper.

So, after all that, I decided I wanted to do this for the designers and for the customers. The thought of having someone completely satisfied with a piece of work they created and having the chance to sell that piece to a client who was just as satisfied with the result, would be incredibly fulfilling. I want to create an atmosphere where people can feel inspired by the overall tone of the store and the pieces in it.

I hope to achieve that soon with an actual boutique. In the meantime though, I love the idea of this blog to discover those designers who have something they really want to communicate, and give that to the public.

I hope you enjoy!